--- title: AMP® Application Rate Advantage description: A well-prepared road department means the techs checked the deicing equipment top-to-bottom, replaced worn spreaders, blades, and replenished engine fluids. All ready to go, right? Wrong. image: https://hs.envirotechservices.com/hubfs/blog-files/meltdown_Apex_save_your_equipment_and_your_time-1.png --- [![1600x600_ESI_New_Logo](https://hs.envirotechservices.com/hs-fs/hubfs/1600x600_ESI_New_Logo.png?width=1600&name=1600x600_ESI_New_Logo.png "1600x600_ESI_New_Logo")](http://envirotechservices.com/) **LEARN MORE ABOUT OUR DEICING AND ANTI-ICING SERVICES.** [Request An Evaluation Today](https://hs.envirotechservices.com/deicing-anti-icing-solutions-for-icy-roads)[»](https://hs.envirotechservices.com/deicing-anti-icing-solutions-for-icy-roads) # EnviroTech Journal **Check out all the latest industry tips and tricks coming straight to you from the experts at EnviroTech Services.** # AMP® Application Rate Advantage Posted by [jonathan.nelson](https://hs.envirotechservices.com/blog/author/jonathannelson) on 1.20.2016 - [Tweet](https://twitter.com/share) The concept of product development is pretty simple. How do we either improve on an existing product or create something superior that is a replacement product? Less simple, however, is the process of testing, documenting, and verifying the improvements sought. This can be particularly tricky for consumers who can find themselves comparing performance claims between products they may not fully understand. Add to that the consideration for managing costs associated with switching to a new product as well as ensuring apple to apple cost comparisons, and the introduction of new products can feel more burdensome than exciting.  It is for this reason that EnviroTech’s R&D department works to create testing and measuring practices that allows customers to have real data, and not just a series of bullet points on a marketing flyer. Particularly in industries where product mixtures, sources, and applications are being constantly tinkered with, it is easy for companies to be laissez-faire in how they represent the benefits of new products.  All this applied directly to Envirotech’s recently release salt brine enhancer, [AMP, which improves the performance of salt brine through increased bond to the road surface, accelerating melting, and reducing corrosion.](https://envirotechservices.com/products/anti-icing-deicing/) ![Deicing_Standard_Operating_Procedure_Start_Way_Before_The_Storm](https://hs.envirotechservices.com/hs-fs/hubfs/blog-files/meltdown_Apex_save_your_equipment_and_your_time-1.png?width=813&name=meltdown_Apex_save_your_equipment_and_your_time-1.png "Deicing_Standard_Operating_Procedure_Start_Way_Before_The_Storm") **Performance Maintained with Reduced Application** In a recent experiment outlined below, ESI demonstrated that reducing application of AMP by 20% maintained performance, as compared to salt brine. This is significant for multiple reasons. First, it allows for control of costing and budgets without sacrificing performance. Second, it allows further reduction of corrosion along all applied routes. Third, and in some ways most importantly, this gives our customers hard data to reference in their decision making. ESI continues to strive to give its customers the best products available, as well the science to help them understand how to make decisions. If you like science and want to learn more, check out the abbreviated report below or download the full whitepaper on AMP's melting capacity. As always, [contact us](http://envirotechservices.com/contact/) to learn more.   | **CONVERTED DATA-mL of water melted** |   |   |   | | | | | --- | --- | --- | --- | --- | --- | --- | |   | 0 minutes | 15 min | 30 min | 60 min | 120 min | 180 min | | 23.3% NaCl | 0 | 4.2 | 4.8 | 5.5 | 6.3 | 7.3 | | 80/20 AMP | 0 | 4.3 | 5 | 5.7 | 6.9 | 7.9 |   ![amp_melting.png](https://hs.envirotechservices.com/hubfs/amp_melting.png "amp_melting.png") **To learn more about exaclty what products can serve you best, request an evaluation below.**  | ![](https://hs.envirotechservices.com/hs-fs/hubfs/blog-files/deicing_evaluation_cta.png?width=363&height=417&name=deicing_evaluation_cta.png) | #### Innovative (and proven!) ## Learn more about Deicing & Anti-icing Solutions **Unique & highly-effective road solutions that give you peace of mind,knowing your surfaces are clear and safe.** [![FREE Evaluation](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/505741/53bbb08c-db8c-4bd4-88ec-e2fc6f0f7a86.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/505741/53bbb08c-db8c-4bd4-88ec-e2fc6f0f7a86)   | | --- | --- |   [EnviroTech Services, Inc.](http://envirotechservices.com/), a Greeley, Colorado-based Small Business manufacturer of problem-solving products for the de-icing and dust control markets. Over 26 years of "People Helping People Help the Environment". Topics: [Deicing & Anti-Icing](https://hs.envirotechservices.com/blog/topic/deicing-anti-icing), [Environmental](https://hs.envirotechservices.com/blog/topic/environmental), [Trucking Operations](https://hs.envirotechservices.com/blog/topic/trucking-operations), [Road Maintenance](https://hs.envirotechservices.com/blog/topic/road-maintenance), [Industrial/Commercial](https://hs.envirotechservices.com/blog/topic/industrial-commercial) ### Recent Posts ### Posts by Topic - [Environmental (76)](https://hs.envirotechservices.com/blog/topic/environmental) - [Deicing & Anti-Icing (64)](https://hs.envirotechservices.com/blog/topic/deicing-anti-icing) - [PeopleHelpingPeople (54)](https://hs.envirotechservices.com/blog/topic/peoplehelpingpeople) - [Dust Control & Soil Stabilization (47)](https://hs.envirotechservices.com/blog/topic/dust-control-soil-stabilization) - [Road Maintenance (37)](https://hs.envirotechservices.com/blog/topic/road-maintenance) - [Safety (35)](https://hs.envirotechservices.com/blog/topic/safety) - [Industrial/Commercial (30)](https://hs.envirotechservices.com/blog/topic/industrial-commercial) - [Agriculture (27)](https://hs.envirotechservices.com/blog/topic/agriculture) - [Trucking Operations (27)](https://hs.envirotechservices.com/blog/topic/trucking-operations) - [Water Conservation (27)](https://hs.envirotechservices.com/blog/topic/water-conservation) - [Transportation (23)](https://hs.envirotechservices.com/blog/topic/transportation) - [Government Markets (21)](https://hs.envirotechservices.com/blog/topic/government-markets) - [Mining Services (18)](https://hs.envirotechservices.com/blog/topic/mining-services) - [Ice Slicer (14)](https://hs.envirotechservices.com/blog/topic/ice-slicer) - [Corrosion Control (13)](https://hs.envirotechservices.com/blog/topic/corrosion-control) - [Oil & Gas (11)](https://hs.envirotechservices.com/blog/topic/oil-gas) - [Deicing Products (10)](https://hs.envirotechservices.com/blog/topic/deicing-products) - [Compact & Cap (7)](https://hs.envirotechservices.com/blog/topic/compact-cap) - [Blog (6)](https://hs.envirotechservices.com/blog/topic/blog) - [Career at ESI (5)](https://hs.envirotechservices.com/blog/topic/career-at-esi) - [Erosion Control (5)](https://hs.envirotechservices.com/blog/topic/erosion-control) - [Bio Tire Ballast (4)](https://hs.envirotechservices.com/blog/topic/bio-tire-ballast) - [Air Quality (3)](https://hs.envirotechservices.com/blog/topic/air-quality) - [Experience (3)](https://hs.envirotechservices.com/blog/topic/experience) - [Internship (3)](https://hs.envirotechservices.com/blog/topic/internship) - [Off Season (2)](https://hs.envirotechservices.com/blog/topic/off-season) - [samsara (2)](https://hs.envirotechservices.com/blog/topic/samsara) - [AMP (1)](https://hs.envirotechservices.com/blog/topic/amp) - [Acquisitions (1)](https://hs.envirotechservices.com/blog/topic/acquisitions) - [BallastSeal (1)](https://hs.envirotechservices.com/blog/topic/ballastseal) - [Hallett Dock 8 (1)](https://hs.envirotechservices.com/blog/topic/hallett-dock-8) - [Snowfighters (1)](https://hs.envirotechservices.com/blog/topic/snowfighters) - [Snowpushers (1)](https://hs.envirotechservices.com/blog/topic/snowpushers) - [Transloading (1)](https://hs.envirotechservices.com/blog/topic/transloading) see all ### Follow Us **[![facebook-color](https://hs.envirotechservices.com/hs-fs/hubfs/Branding%20and%20Logos/facebook-color.png?width=25&name=facebook-color.png)](https://www.facebook.com/EnviroTechServices/)** **[![linkedin.icon1](https://hs.envirotechservices.com/hs-fs/hubfs/linkedin.icon1.png?width=25&name=linkedin.icon1.png)](https://www.linkedin.com/company/envirotech-services-inc./?viewAsMember=true)** **[![twitter-color](https://hs.envirotechservices.com/hs-fs/hubfs/Branding%20and%20Logos/twitter-color.png?width=25&name=twitter-color.png)](https://twitter.com/envirotechsvcs)** **[![instagram-color](https://hs.envirotechservices.com/hs-fs/hubfs/Branding%20and%20Logos/instagram-color.png?width=25&name=instagram-color.png)](https://www.instagram.com/envirotech_services/)** **[![youtube-color](https://hs.envirotechservices.com/hs-fs/hubfs/Branding%20and%20Logos/youtube-color.png?width=25&name=youtube-color.png)](https://www.youtube.com/watch?v=jZhrP-qsiws)**   | ![logo](https://hs.envirotechservices.com/hs-fs/hubfs/images/landing_page_artwork/logo.png?width=79&name=logo.png) | ###### Copyright 2025. 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