When winter weather shuts down roads, the ripple effects stretch far beyond traffic jams. According to the Western Transportation Institute, snow-related closures cost U.S. hourly workers billions in lost wages and severely impact commercial shipping, retail sales, and even roadway safety. In fact, effective deicing has been shown to reduce crash frequency by up to 88.3%.

With these staggering figures, finding the right winter road treatment is critical—but not all deicers are created equal.

So how can road agencies strike a balance between performance, environmental impact, and budget?

Enter Ice Slicer®—a naturally sourced deicer made from complex chlorides and over 60 trace minerals, designed to work harder, last longer, and reduce harm to infrastructure and ecosystems.

Want to see the full performance data and environmental research?

Click the link below to download the full informative paper.